Curso Prius

The challenge was to build a structure that lets visitors quickly grasp what Prius offers, find the right course and move on to that product's own page.

At the same time, the site had to convey the company's values and show that its proposal goes well beyond making classes available.

The home page works as the hub of Curso Prius's digital presence.

From there, visitors can get to know the company, browse the in-person and online packages, open each course's dedicated page, read testimonials and find the main contact channels.

The product structure was wired into the main menu and into several highlight areas, so that everything wasn't crammed into a single section.

The home page uses different highlight areas for desktop and mobile devices.

Banners are adapted to the space available on each screen, instead of simply shrinking an image designed for desktop until its content becomes tiny or hard to read on a phone.

The site also has responsive menus, carousels, adaptive images and components that rearrange themselves according to the device in use.

That decision matters especially for an education project whose audience often reaches content and information from a phone.